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Evive Brands

Evive Brands is a community of brands that help people live and thrive, providing support and services to increase the well-being of its clients and those closest to them. The company’s premier franchise brands include Executive Home Care, in-home care providers; Assisted Living Locators, a nationally acclaimed senior placement and referral agency; and Grasons Co., an estate sales and business liquidation service, which together include more than 200 franchise locations across the U.S. 

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Investment Details

Business Unit Riverside Micro-Cap
Invested November 2021
Industry Franchisors
Region North America
Strategy Private Equity

Add-Ons

Pacific Lawn Sprinklers (2025) Maid Brigade (2025) Brothers Gutters (2023) Grasons Co. (2022) Assisted Living Locators (2022)

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